--- title: "Forbes: Billions of Agents, One Finite Audience." description: AI agents are projected to hit 2.2 billion by 2030, but demand is fixed. RealDefense CEO Gary Guseinov on the coming image: https://info.realdefen.se/hubfs/Forbes-article-AI-agents.png --- [![RealDefense](https://info.realdefen.se/hubfs/Mask-group-1.svg)](https://www.realdefen.se/) [Products](https://www.realdefen.se/solutions/) Performance [Device Optimization](https://www.realdefen.se/home/product/device-optimization/) [Driver & Software Updater](https://www.realdefen.se/home/product/driver-software-updater/) Protection [Anti-Virus](https://www.realdefen.se/home/product/antivirus/) [VPN](https://www.realdefen.se/home/product/vpn/) Privacy [Identity Protection](https://www.realdefen.se/home/product/identity-protection/) [Password Manager](https://www.realdefen.se/home/product/password-manager/) Support [Technical Support](https://www.realdefen.se/home/product/technical-support/) [Solutions](https://realdefen.se/home/solutions/) [Consumer Software](https://realdefen.se/home/solutions/consumer-software-publishers/) [OEM](https://realdefen.se/home/solutions/original-equipment-manufacturers/) [Storage Media](https://realdefen.se/home/solutions/storage-media/) [ISP Telco](https://realdefen.se/home/solutions/telco-isp-services/) [Financial Services](https://realdefen.se/home/solutions/financial-services/) [Affiliates](https://realdefen.se/home/affiliates/) [Developers](https://realdefen.se/home/developers/) [Partners](https://www.realdefen.se/home/partners/) [Resource Center](https://info.realdefen.se/resource-center/all) [Events](https://info.realdefen.se/resource-center/all/tag/events) [Case Studies](https://info.realdefen.se/resource-center/all/tag/case-studies) [Thought Leadership](https://info.realdefen.se/resource-center/all/tag/thought-leadership) [News](https://info.realdefen.se/resource-center/all/tag/news) [About Us](https://www.realdefen.se/home/about-us/) [Partner with Us](https://www.realdefen.se/home/partners/#contact) [← Back to Resource Center](https://info.realdefen.se/resource-center/all) Jun 15, 2026 1:22:00 PM # Forbes: Billions of Agents, One Finite Audience. By Gary Guseinov ![Forbes: Billions of Agents, One Finite Audience.](https://info.realdefen.se/hubfs/Forbes-article-AI-agents.png) The AI agent boom is running on an assumption almost no one is testing: that demand will absorb whatever the industry can build. It won't. Active AI agents are projected to climb from roughly 28.6 million in 2025 to 2.2 billion by 2030 (one of the steepest supply curves in software history), while the surface those agents compete for stays fixed: human attention, consumer devices, API endpoints, and a finite number of real decision moments. In a new piece for *Forbes*, RealDefense CEO Gary Guseinov names the point where those two curves collide the "Guseinov Stall," and argues it arrives sooner than today's investment pace assumes. Guseinov has watched this exact shape play out before, an open channel, near-zero cost to send, and a hard ceiling on attention at the other end, in the spam wars that nearly broke email two decades ago. What rescued email wasn't restraint; it was infrastructure: authentication, reputation scoring, and platform-level enforcement. In *Forbes*, he lays out the four layers the agent economy will demand next, and why the builders betting on infinite runway are the ones most likely to get caught flat. Read his full article in *Forbes*:   [![Read-now-button](https://info.realdefen.se/hs-fs/hubfs/Read-now-button.png?width=111&height=43&name=Read-now-button.png)](https://www.forbes.com/councils/forbestechcouncil/2026/06/10/billions-of-ai-agents-one-finite-audience/)  ### Subscribe Get the latest RealDefense insights delivered to your inbox. ### Latest News - [Forbes: Billions of Agents, One Finite Audience.](https://info.realdefen.se/resource-center/forbes-billions-of-agents.-one-finite-audience) - [Pasadena Now Spotlights RealDefense Privacy Patent](https://info.realdefen.se/resource-center/pasadena-now-covers-realdefenses-new-privacy-patent) - [RealDefense Awarded U.S. Patent for Kernel-Level Privacy Technology](https://info.realdefen.se/resource-center/realdefense-awarded-u.s.-patent-for-kernel-level-privacy-technology) [![RealDefense](https://info.realdefen.se/hubfs/Mask-group-1.svg)](https://www.realdefen.se/) ![Technology Fast 500](https://info.realdefen.se/hubfs/Deloitte_Fast500_2024_Horizontal.png) #### Products - [Device Optimization](https://www.realdefen.se/home/product/device-optimization/) - [Driver & Software Updater](https://www.realdefen.se/home/product/driver-software-updater/) - [Antivirus](https://www.realdefen.se/home/product/antivirus/) - [VPN](https://www.realdefen.se/home/product/vpn/) - [Identity Protection](https://www.realdefen.se/home/product/identity-protection/) - [Password Manager](https://www.realdefen.se/home/product/password-manager/) - [Technical Support](https://www.realdefen.se/home/product/technical-support/) #### Solutions - [Consumer Software](https://realdefen.se/home/solutions/consumer-software-publishers/) - [OEM](https://realdefen.se/home/solutions/original-equipment-manufacturers/) - [Storage Media](https://realdefen.se/home/solutions/storage-media/) - [ISP Telco](https://realdefen.se/home/solutions/telco-isp-services/) - [Financial Services](https://realdefen.se/home/solutions/financial-services/) - [Affiliates](https://realdefen.se/home/affiliates/) - [Developers](https://realdefen.se/home/developers/) #### Resources - [Events](https://info.realdefen.se/resource-center/tag/events) - [Case Studies](https://info.realdefen.se/resource-center/tag/case-studies) - [Thought Leadership](https://info.realdefen.se/resource-center/tag/thought-leadership) - [News](https://info.realdefen.se/resource-center/tag/news) #### Company - [About Us](https://www.realdefen.se/home/about-us/) - [Our Team](https://www.realdefen.se/home/about-us#leadership) - [Corporate Development](https://www.realdefen.se/home/corporate-development/) - [Contact Us](https://www.realdefen.se/home/contact-us/) - [Linked](https://www.linkedin.com/company/realdefenseglobal/) #### Legal - [Privacy Policy](https://www.realdefen.se/home/privacy-policy/) - [Terms of Service](https://www.realdefen.se/home/terms-of-service-end-user-license-agreement/) © 2026 RealDefense, LLC. 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