Feb 11, 2026 1:49:04 PM

As Seen in Forbes: When AI Decides What Customers See

By Gary Guseinov
<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >As Seen in Forbes: When AI Decides What Customers See</span>

In his article for Forbes.com, RealDefense CEO and Forbes Technology Council Influencer Gary Guseinov explores how AI is quietly becoming the first decision-maker in the buying journey—filtering offers, validating trust, and determining visibility long before a human clicks a link. For partners, this shift changes how trust, privacy, and compliance must be engineered into products themselves.

Read why “AI trust” is becoming the difference between being seen and being invisible.

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